Most humectant ingredients share a general approach. Sodium Hyaluronate is more targeted than most. Salt of hyaluronic acid; smaller molecule — better penetration than HA.

The scientific name is Sodium Hyaluronate. Salt of hyaluronic acid; smaller molecule — better penetration than HA. This mechanism is consistent across properly formulated products, which means the real variable is concentration and delivery system.

Typical working concentration is 0.01–2%. Best suited to all skin types skin. Primary applications: deep hydration (smaller molecule than ha).

Works well with: All moisturisers.

In ingredients lists = hyaluronic acid; just a more stable, penetrative form.